Whether you are a new business startup or an established company looking to grow, having an effective website is a critical element of your overall marketing strategy. It is essential that your website positions your business in the right way, highlights your unique selling points (USPs), works with your social media marketing & other promotional activities, & can be easily found on Google. This workshop will help you achieve this.
What will I learn
- The pros & cons of DIY web design vs. outsourcing
- How to make your website stand out from the crowd.
- What content you must include to maximise effectiveness.
- Search Engine Optimisation – what it is & how to do it.
- Website design best practice, as part of the overall marketing mix.
Who should attend
Business Owners, General Managers, Marketing Directors/Managers
Event Accessibility
The Growth Hub is committed to providing universal access to all of our events. Please contact the Cheltenham Growth Hub team on cheltenham@thegrowthhub.biz or call 01242 806736 to request disability accommodations. Advance notice is necessary to arrange for some accessibility needs so we request you contact us at least five working days before the event whenever possible.